SummaryIn this episode, Kendrick Pratt interviews Josh Reyes, a police officer and business coach. They discuss the importance of taking action and the impact of fitness on their lives. They also delve into the process of starting an online coaching business, including defining goals and identifying ideal clients. They emphasize the need to get crystal clear on who you want to work with and the importance of understanding their pain points. They provide an exercise for coaches to write down and visualize their ideal client, as well as offer solutions to their specific problems. In this part of the conversation, Josh Raze and Kendrick Pratt discuss the importance of identifying the ideal client and their pain points. They emphasize the need to create content that speaks to the client's needs and desires. They also discuss lead generation strategies, including using social media platforms to attract potential clients. The conversation then moves on to the importance of lead nurturing and building trust with potential clients. They highlight the value of personal experiences, stories, and social proof in developing that trust. Finally, they discuss the importance of implementing systems for analytics, lead generation, and accountability to ensure a consistent and effective coaching process. In this conversation, Josh Raze and Kendrick Pratt discuss strategies for coaching success. They emphasize the importance of creating wins and documenting progress to attract and retain clients. They also highlight the need to sell what clients want and reinforce positive behaviors throughout the coaching journey. Recognizing milestones and small wins is crucial for client motivation and engagement. Additionally, they stress the value of getting client input and feedback to tailor coaching approaches. To learn more about coaching strategies and business education, reach out to Josh Raze.TakeawaysIdentify your ideal client and their pain points to create targeted content that speaks to their needs and desires.Use social media platforms to generate leads and attract potential clients.Focus on lead nurturing and building trust with potential clients through personal experiences, stories, and social proof.Implement systems for analytics, lead generation, and accountability to ensure a consistent and effective coaching process. Create wins and document progress to attract and retain clients.Sell what clients want and reinforce positive behaviors.Recognize milestones and small wins to motivate clients.Get client input and feedback to tailor coaching approaches.Chapters00:00Introduction and Background03:00The Importance of Taking Action10:00Defining Goals and Identifying Ideal Clients17:00Starting an Online Coaching Business26:00Getting Crystal Clear on Your Ideal Client31:00Exercise: Writing Down and Visualizing Your Ideal Client35:00Identifying Pain Points and Offering Solutions36:16Identifying the Ideal Client and Pain Points39:30Lead Generation and Social Media45:01Lead Nurturing and Building Trust55:51Creating an Offer and Making the Sale01:09:02The Importance of Consistency and Continuous Nurturing01:10:23Implementing Systems for Analytics, Lead Generation, and Accountability01:12:47Creating Wins and Documenting Progress01:17:15Selling What Clients Want and Reinforcing Behaviors01:19:14Recognizing Milestones and Small Wins01:20:11Getting Client Input and Feedback01:23:25Reaching Out to Josh Raze01:25:16Sharing the Show and Helping Other CoachesSupport the show